Q: How should I handle links to the same target across a page or website?
A: Name links to the same target similarly across a page or website (so that the user knows he already visited that related page from another location). There can be variation due to the different sentence structure (verb instead of name, plural instead of singular…), but keep the links similar.
| Bad example |
| Using different link labels for the same target (https://ec.europa.eu/eurostat), e.g. for Eurostat website, EC statistical page, European statistical page) |
| Good example |
| Using similar link labels for the same target ((https://ec.europa.eu/eurostat), e.g. for Eurostat website |